Pricing, sales, inventory and growth metrics used to run and scale a commercial business
The price to charge after adding a percentage markup to unit cost.
The final price after applying a percentage discount to the list price.
The amount payable once a sales-tax or VAT rate is added to the price.
Total income from sales before any costs are deducted.
The amount each unit sold contributes toward covering fixed costs and profit.
Contribution margin expressed as a fraction of the selling price.
The number of units that must be sold to exactly cover all costs.
How far sales can fall before the business hits its break-even point.
The order size that minimizes total inventory ordering and holding costs.
The average cost to win one new customer.
The total profit expected from a customer over the whole relationship.
The percentage of customers who stop buying over a period.
The share of visitors or leads that take the desired action.
The percentage change in a metric from one period to the next.