Business & Commerce
Intermediate

Contribution Margin

The amount each unit sold contributes toward covering fixed costs and profit.

Formula

CM=Price−Variable CostCM = Price - Variable\ Cost

Variables

CMContribution margin per unit
PriceSelling price
Variable CostPer-unit variable cost

Example

$50 price − $30 variable = $20 CM

How it works

Contribution margin is the amount of money left from each sale after paying the costs that change directly with that unit, such as materials, packaging, or sales commissions. Because fixed costs stay the same whether you sell one unit or many, this leftover amount is what helps cover those fixed costs and, after that, becomes profit. The formula works by isolating the part of the selling price that is available to support the business beyond the unit-level variable cost.

When to use it

Use this when you want to judge whether a product, service, or order is generating enough money to help cover fixed expenses. It is especially useful for pricing decisions, break-even analysis, and comparing the profitability of different items.

Worked example, step by step

Selling price per unit = $84 Variable cost per unit = $57 Contribution margin = Price - Variable cost Contribution margin = $84 - $57 Contribution margin = $27 per unit Interpretation: each unit sold contributes $27 toward fixed costs and then profit.

Common mistakes to avoid

  • Subtracting fixed costs instead of variable costs
  • Using total revenue and total expenses when the formula is per unit
  • Treating contribution margin as profit without first covering fixed costs

Did You Know?

Once fixed costs are covered, every additional unit’s full contribution margin drops straight to profit.

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Reviewed & maintained by the FormulaWon editorial teamLast reviewed September 2026