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1 result for “bounce”
Formulae (1)
Digital Marketing & Analytics
Basic
Bounce Rate
B
R
=
Single-page sessions
Total sessions
×
100
BR = \frac{\text{Single-page sessions}}{\text{Total sessions}} \times 100
B
R
=
Total sessions
Single-page sessions
×
100
Percentage of visits where the user left after viewing only one page.